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Videos

The client talk show: Brand tracking revelations

Most clients are on a quest to continuously review and improve the services they provide, both centrally and locally. One of our panelists set out on a journey that gave place to a big debate. They conducted a large benchmarking exercise, with...

Catalogue: Congress 2015: Revelations
Authors: Patricio Pagani, Alexis Vernon, Isabelle Herbert Collet, Reed Cundiff, Begonia Fafian
June 15, 2015
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Citation

Pagani, Vernon, Herbert Collet, Cundiff and Fafian (2015a, June 15). The client talk show: Brand tracking revelations. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/brand-tracking-revelations


Videos

Mobile technology in marketing research

This presentation demonstrates how a custom mobile app harnessing location-based services can be used to convert a consumer panel or brand community into a rapid mobile consumer led data collection force.In this continuously evolving digital world...

Catalogue: MENAP Forum 2015: Leading Transformation
Authors: Girish Sangtani, Nisha Chandy Kumar
Company: Market-i Research Services & Consultancy
June 15, 2015
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Citation

Sangtani and Chandy Kumar (2015a, June 15). Mobile technology in marketing research. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/mobile-technology-in-marketing-research


Research papers

Innovation inspiration from the World Without Web (wWw)

Digital disruption has become the driving force behind innovation, enabling the creation, delivery and support of products and services in a cheaper, quicker and more convenient manner, radically changing both business and society. Although similarly...

Catalogue: Asia Pacific 2015: Asia Means Business
Authors: Christine Tan, David Jeffs, Martin Anso, Melissa Gill, Samy Mardolker, Smitha Kuppa, Tony Salvage
Companies: ORC International Ltd, Toluna
June 15, 2015
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Citation

Tan et al. (2015a, June 15). Innovation inspiration from the World Without Web (wWw). ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/innovation-inspiration-from-the-world-without-web-www--8465


Videos
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Citation

Besprosvan, K. (2015a, June 15). The future of LATAM (Spanish). ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/the-future-of-latam-spanish-


Videos

Innovation inspiration from the World Without Web (wWw)

Digital technology is driving transformation at every level, creating new business models, delivery options and products and services. As a result, every organisation is focusing their innovation efforts through the digital lens. Although this...

Catalogue: Asia Pacific 2015: Asia Means Business
Authors: Christine Tan, David Jeffs, Martin Anso, Melissa Gill, Samy Mardolker, Smitha Kuppa, Tony Salvage
Companies: ORC International Ltd, Toluna
June 15, 2015
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Citation

Tan et al. (2015a, June 15). Innovation inspiration from the World Without Web (wWw). ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/innovation-inspiration-from-the-world-without-web-www-


Videos

Southeast Asia: See tomorrow, today

For the first time, companies are embarking on new and disruptive activities in a quest to launch breakthrough innovations faster with more impact. At the same time, after reviewing more than 2,500 consumer product launches in the top 20 categories...

Catalogue: Asia Pacific 2015: Asia Means Business
Author: Tobias Puehse
Company: Nielsen
June 15, 2015
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Citation

Puehse, T. (2015a, June 15). Southeast Asia: See tomorrow, today. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/southeast-asia-see-tomorrow-today


Videos

20:20:20- 20 predictions for 2020

20:20:20, provocative theories that create real controversy! This research presents some of the latest thinking surrounding our ever-changing industry. There’s something for everyone in this piece as the 20 predictions are applicable to a range...

Catalogue: Congress 2015: Revelations
Author: Ernest Collings
Company: MESH Experience
June 15, 2015
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Citation

Collings, E. (2015a, June 15). 20:20:20- 20 predictions for 2020. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/20-20-20--20-predictions-for-2020-8387


Research papers

Southeast Asia: See tomorrow, today

For the first time, companies are embarking on new and disruptive activities in a quest to launch breakthrough innovations faster with more impact. At the same time, after reviewing more than 2,500 consumer product launches in the top 20 categories...

Catalogue: Asia Pacific 2015: Asia Means Business
Author: Tobias Puehse
Company: Nielsen
May 19, 2015
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Citation

Puehse, T. (2015a, May 19). Southeast Asia: See tomorrow, today. ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/southeast-asia-see-tomorrow-today-8384


Magazines

Revue Française du Marketing (Décembre 2014)

Deux des plus grands défis du marketing concernent la révolution introduitepar les technologies digitales dans la communication, la diffusion des offres de produits et de services et la préoccupation de plus en plus forte des consommateurs...

Catalogue: ADETEM: Revue Française du Marketing
Author: ADETEM
Company: ADETEM
December 1, 2014
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Citation

, A. (2014a, December 01). Revue Française du Marketing (Décembre 2014). ANA - ESOMAR. Retrieved May 22, 2024, from


https://ana.esomar.org/documents/revue-fran-aise-du-marketing-d-cembre-2014-